top of page

Caroline Sherwood
Jan 314 min read
How do you set goals? This is the productivity hack I use to make things happen
Walking the 96-mile West Highland Way - A 2024 achievement! Image credit James Sherwood I used to feel overwhelmed by setting goals and...
6 views0 comments


Caroline Sherwood
Oct 25, 20243 min read
Messages that leave a legacy
In my early 20s, I spent a lot of my time in bed with an Italian poet. He had an aquiline nose*, rather medieval views and caused my arms...
10 views0 comments


Caroline Sherwood
Sep 6, 20243 min read
Using Anniversaries to Boost PR & Marketing Campaigns
I have just spent the weekend away with a group of friends and we realised it has been 25 years since we met and started secondary school...
6 views0 comments

Caroline Sherwood
Aug 19, 20243 min read
To be on trend or not to be? Is being trendy essential for PR & marketing campaign success?
Headlines have always been dominated by what’s trending – whether it is consumer buying habits, seasonal fashions or emerging behaviours...
10 views0 comments


Caroline Sherwood
Feb 23, 20244 min read
The double-edged sword: How is AI influencing PR & Marketing in 2024 and beyond?
As a PR and marketing consultant who has worked in the industry for a good (ahem!) number of years, I’ve watched how the rise of...
20 views0 comments


Caroline Sherwood
Jan 16, 20244 min read
What are travel journalists looking for in 2024?
5 tips to make your PR campaign take off The past few years have been turbulent for the travel industry and travel journalists have been...
21 views0 comments
bottom of page